Tuesday, September 6, 2016

Pandora Hopes To Announce New Music Service As Early As Tomorrow [REPORT]

Pandora-logoIt's no secret that Pandora is about to launch a Spotify like on-demand streaming music service. Exactly what form it will take and how it will differentiate from the competition could become much clearer tomorrow.

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Pandora is pushing hard to put the final touches on the label deals needed to launch its upcoming paid on-demand streaming music service. The goal is to give CEO Tim Westergen a major announcement to share when he hits the stage for an interview at the Citi Wall Street conference on Wednesday.

"As I’m typing this, I’m told Pandora still doesn’t have all of the labels locked down," recode's Peter Kafka wrote early Wednesday afternoon. "But that kind of pre-launch brinksmanship between a music service and music labels isn’t unusual, and these things often get resolved in the hours before a deadline."

In addition to a Spotify-like $10 offering, Pandora is known to want to launch a $5 version that offers less flexibility than the new Premium service but adds features that go beyond its free digital radio service, like unlimited skips.  



from hypebot http://ift.tt/2cEdFNj

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