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Since signing its first commercial partnership in September 2008 as launch partner to Spotify, Merlin has now licensed more than 20 digital music services - including Deezer, Google Play, iHeartRadio, SoundCloud, YouTube Red, Pandora, Vevo and KKBOX.
Now $1 billion in payments later, Merlin is often referred to as the “virtual fourth major.” In April of this year, Merlin announced a renewed multi-year global licence with Spotify.
Merlin's membership represents 12% of the digital recorded music market, including Beggars Group, Secretly Group, Domino, Sub Pop, Epitaph, Anti Records, Entertainment One, Redeye Worldwide, Kobalt Music Recordings, [PIAS], Merge, Warp, INgrooves, Mad Decent, Naxos and Curb Records.
"this billion dollars in revenues comes only from the new-generation services"
“It makes me immensely proud to reach this landmark. Like all the best independent labels, Merlin is run with passion, as a lean and efficient operation – albeit with an extensive and profound global responsibility," Merlin CEO Charles Caldas said in a statement. “Even more inspiring is that this billion dollars in revenues comes only from the new-generation services that have launched since we did. In a market still in its early stages of evolution, the more significant growth is arguably yet to come.”
Streaming and revenue stats:
• The transition to a streaming market
In June 2017, 64% of Merlin members report that streaming services accounted for over half their digital revenues - up from 46% in 2016, and 34% in 2015.
• International growth
Audio streaming has clearly opened new global markets for independent labels. 42% of Merlin members report that overseas usage accounts for a majority of their digital revenue, while Merlin’s revenues from Brazil have now overtaken those from France.
• Consistent revenue increases
In June 2017, Merlin announced 2015-2016 distributions to members of $353m - up 52% from 2014-2015.
from hypebot http://ift.tt/2xqRgZJ
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