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Content company Loton Corp's LiveXLive subsidiary has partnered with KAOS Connect and Screenvision Media to bring festival performances to the big screen, as well as showcasing LiveXLive's produced and curated content from leading music artists and labels.
"Best of the Fest" will roll-out in 2017 to select theaters within Screenvision Media's robust network of more than 14,300 screens. LiveXLive has already partnered with Rock in Rio, Outside Lands and other festivals to present performances of artists such as Katy Perry, Rihanna, Bruce Springsteen, Maroon 5, Radiohead, Chance the Rapper, Metallica, Elton John, Avicii and Placido Domingo.
The joint venture will be spearheaded by former NCM/Fathom executives Dan Diamond and Shelly Maxwell of KAOS Connect.
In advance of a planned expansion of LiveXLive's mobile app and LiveXLive.com early next year, the company will continue to acquire rights to top music festivals, nightlife performances and other live music and curated content to pair with LiveXLive's originally produced content to establish itself as the premier independent global live music and lifestyle network.
via CelebrityAccess
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